Science Communication Strategies for a Changing Lake Superior
It’s a complex world, and the need for clear communication has never been greater. This learning series provides opportunities to build your science communication skills and reflect on how to tell meaningful stories about your work. Hosted by the Lake Superior Reserve’s Coastal Training Program and the Lake Superior Collaborative, this series is designed to help you gain confidence in your communication skills whether you are a scientific researcher, government employee, or in any line of work related to science or Lake Superior coastal management. This series will alternate between virtual workshops and webinars from January through May of 2021.
Social and Digital Media Strategies for Scientists
Facilitated by the American Geophysical Union’s Sharing Science Program
Capacity: 30
Registration deadline Monday, April 19, 2021
About the virtual workshop
Traditionally, science was communicated via journals and lectures. While these modes are still crucial within the sciences, communication to non-scientists is increasingly happening via social and digital media (i.e. on the internet). Even if you’re not especially tech savvy or don’t have an interest in becoming a social media maven, basic skills are necessary to navigate this new (and likely long-lasting) digital environment. In this workshop, attendees will learn how to communicate in a clear and compelling fashion via digital and social media. Skills you’ll learn from AGU’s Sharing Science team will include how to:
Establish and cultivate an online presence
Choose between mediums for online science communication
Use different tools and techniques based on the platform
Incorporate storytelling via multimedia into your messaging
The American Geophysical Union’s Sharing Science program provides scientists with the skills, tools, and opportunities they need to communicate science with any audience. Learn more about the program, follow them on Twitter, and join the Sharing Science Community.